Teaching and Integrating Creative Thinking Skills into Some Business Curriculum: A Suggested Framework

Creative people generates the necessary energy for any society seeking to achieve the highest level of advancement and civilization, since creativity encompasses a set of mental and psychological attributes enabling the human beings to come up with novel and useful ideas in any domain. This emphasizes the significance of building the creative environment in our educational, economic and cultural institutions. Numerous empirical studies confirmed that organizations suffer from the weakness on creativity skills of business students, graduated from management, marketing, accounting, finance departments.

The main objective of the research is to contribute in the formulation of the underpinning elements of the scientific framework which governs the process of teaching and integrating creative thinking skills into business education with the consideration of the civilizational and cultural factors in the Muslim and Arab world. This includes the development of a model to guide the process of teaching and integrating creative thinking skills into curriculum generally and more specifically business curriculum. In addition, this research seeks to review and analyze the related literature critically.

This research proposed a comprehensive model including five dimensions: the materials of creativity, the creative teacher, the creative student, creative skills and the creative context. Each dimension has its own characteristics which must be met to attain the goals of teaching and integrating creative thinking skills into business education. Furthermore, the research suggests some business curriculum to integrate creative thinking skills into their scientific materials in the light of a predetermined criteria.